Research on the audio visual industries has been focused on:

• the significant increases in self employed people
• developing skills and knowledge in a technologically progressive and demanding industry 
• developing the skills of freelancers 
• the development of a recognised and professional accreditation system 
• the need to increase diversity in the media industries

There is a lack of qualitative research in this sector and that there are significant gaps in our understanding and knowledge of this sector, but Skillset is seeking to address these.

Although career guidance potentially plays a pivotal role for those wishing to enter employment in the media sector, there is little material to support guidance practitioners.  Research into career guidance and occupations in the media sector seems to be limited.

Further research can be found on the Skillset website. 

Sources

Baines and Robson (2001)

Baines, S. and Robson, L. 2001 ‘Being Self-Employed or Being Enterprising? The Case of Creative Work for the Media Industries’, Journal of Small Business and Enterprise Development 8(4): 349-362.

Banks, Calvey, Owen and Russell (2002)

Banks, M., Calvey, D., Owen, J. and Russell, D. (2002) 'Where the Art is: Defining and Managing Creativity in New Media SMEs', Creativity and Innovation Management 11(4): 255-264.

Beal (2003)

Beal, B. (2002) 'The Making of a Modern Nosey-Parker: Careers in Journalism', Career Development International 8(5): 247-252.

Deacon (2000)

Deacon, D. (2000) ‘Executive Stressed: News Reporting of Quangos in Britain’, The Harvard International Journal of Press/Politics 5(3): 45-66.

Ducatel, Burgelmann and Bogdanowicz (2000)

Ducatel, K., Burgelman, J.C. and Bogdanowicz, M. 2000 ‘Scenarios for Europe's Media Industry: Employment Trends and Changing Skills’ Info 2(5): 496-516.

Perrons (2003)

Perrons, D. (2003) 'The New Economy and the Work-Life Balance: Conceptual Explorations and a Case Study of New Media', Gender, Work and Organization 10(1): 65-93.

Saltz (2001)

Saltz, D.Z. (2001) ‘Live Media: Interactive Technology and Theatre’, Theatre Topics 11(2): 107-130.

Smallbone, Supri and Baldock (2000)

Smallbone, D., Supri, S. and Baldock, R. (2000) 'The Implications of New Technology for the Skill and Training Needs of Small and Medium-sized Printing Firms', Education and Training 42(4-5): 299-308.